This was our first project with Kraft Foods. The challenge was to redo the products visual on the Pim’s packaging. This involved about 5 different cookie flavors. Pim’s is a very popular cookie brand thru out Europe.
The Pim’s brand is vibrant, rich and full of robust flavor. This was the main concept we had to communicate through the use of product, pictures and packaging. We reworked the images to avoid problems during the printing process. This resulted in the perfect final product, which met all the clients needs.